How Verto is promoting fintech with African local currencies
Colorful African market with local traders and currencies. whoownsafrica.com

In a significant move to enhance financial integration across Africa, Verto, a pioneering fintech startup, has emerged as a leader in promoting local currencies for cross-border transactions.

Recently awarded the $1 million Milken-Motsepe Prize, Verto aims to revolutionize how African businesses conduct trade by facilitating seamless payments in local currencies, thereby reducing reliance on the US dollar.

Key Takeaways

  • Verto focuses on enabling cross-border payments in local currencies, addressing the challenges of currency volatility and illiquidity.
  • The platform aims to simplify regulatory compliance for businesses, allowing for faster and more efficient transactions.
  • Verto is currently operational in Nigeria, South Africa, and Kenya, with plans to expand into Tanzania.
  • The Milken-Motsepe Prize recognizes innovative solutions to economic challenges in Africa, with Verto being one of the top finalists.

The Challenge of Currency Volatility

Verto’s CEO, Ola Oyetayo, highlights a critical barrier to trade in Africa: the volatility and illiquidity of many local currencies.

This situation often leads businesses to prefer the US dollar, which is seen as more stable. By enabling transactions in local currencies, Verto aims to level the playing field for African businesses, allowing them to trade more effectively within the continent.

Simplifying Cross-Border Transactions

Verto’s platform eliminates intermediary fees and supports a wide range of currencies, making it easier for businesses to send and receive payments across borders.

Oyetayo emphasizes that by focusing on the businesses themselves rather than their countries of origin, Verto can streamline regulatory compliance and reduce the risks associated with traditional banking.

Seizing Opportunities Amid Global Trade Tensions

With Africa facing challenges from global trade tensions, particularly between the US and China, Oyetayo believes that the continent has a unique opportunity to strengthen its internal trade networks.

The African Continental Free Trade Area (AfCFTA) presents a chance for African nations to enhance their economic independence by increasing intra-continental commerce.

Recognition and Future Prospects

The Milken-Motsepe Prize, awarded during the Milken Institute Global Conference, recognizes innovative solutions that address pressing economic challenges in Africa.

Verto was one of ten finalists, each receiving $100,000 in funding, with the potential for further growth and impact in the fintech space.

Other notable finalists included Chumz, a Kenyan savings platform, and Oze, a digital lending service from Ghana.

A Bright Future for African Fintech

The conference concluded with a positive outlook on Africa’s economic prospects, despite global uncertainties.

Michael Milken, co-founder of the Milken Institute, expressed optimism about the continent’s growth potential, stating that no other region is expected to see faster per capita income growth than Africa.

Precious Moloi-Motsepe, co-founder of the Motsepe Foundation, noted that Africa’s fintech boom is a natural evolution, given the continent’s history of community-based financial practices.

Verto’s innovative approach aligns with this trend, aiming to address the challenges faced by businesses in accessing reliable payment systems.

As Verto continues to expand its services and influence, the company stands at the forefront of a financial revolution in Africa, empowering local businesses to thrive in a more integrated and self-sufficient economic landscape.

Author

  • Kamaria Joyce is the Central Africa correspondent for Who Owns Africa based in Yaoundé . She covers politics, business, technology and economics across the Central African region. She joined Who Owns Africa in 2023 after completing a Bachelor’s degree in Business and previously she was an editor and reporter in Cameroon.

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